Revolutionise how you manage stock with our multi award winning Forecourt Insight tool
In partnership with Auto Trader, this unique innovation for the motor industry brings your data to life, helping you make informed decisions and maximise profitability, whilst enabling you to adapt to market conditions.
- Use data to sell faster and at the right price point
- Easily identify the most desirable stock to suit your customer base
- Sell quickly and be accurate with pricing
- Eliminate under-pricing and over-pricing to improve days to sell
- Achieve your business goals
Truly understand customer demand
Use this market-leading intelligence tool to price your stock based on regional trends, stock inefficiencies and consumer behaviour. Powered by Auto Trader and delivered by Close Brothers Motor Finance, your Account Manager will analyse industry-wide statistics to help you manage your forecourt more successfully.
Your bespoke dashboard
This unique data tool is accessible through your Account Manager, who will create your bespoke dashboard, simplify the data, and help you understand how it works. They'll do this every month. If you don't have access to an Auto Trader account, you can still benefit from an enhanced dealer funding dashboard through our partner, SOPRA.
- Vehicle description: Details the make, model and derivative of the vehicle along with VRM and mileage
- Local retail rating: Detailing the vehicle's desirability within the local area (50 mile radius)
- Performance rating: Details the current performance indicator rating based on observations over the last 7 days
- Search views: Details the vehicle's total number of search views observed since inception
- Retail price: Details the vehicle's current advertised price along with price position to the market
- Days in stock: Detailing the total number of days the vehicle has been in stock as well as "cost to stock"
A partnership like no other
Auto Trader, SOPRA and Close Brothers Motor Finance data is combined to bring you information and insights for the future success of your forecourt. This is underpinned by our skilled and knowledgeable Account Managers, who use their knowledge and expertise to recommend the best actions to take.
A dedicated tool for forecourt success
We fund your forecourt and help you manage your stock more efficiently to improve your days to sell and improve stock turnover.
We are the only finance provider to offer this scale of data and intelligence for our dealer partners. Unlock your dealership’s full potential with this market-defining deep knowledge that will ultimately grow your business.
The highest quality information to support your business
Don't miss this opportunity. Speak to your Account Manager to get started
Over 65 million monthly visits to the Auto Trader marketplace
Over 65 million monthly visits to the Auto Trader marketplace
Analysis trends
Recording significant changes to price, supply and demand daily
Over 400,000 vehicles listed
We have over 400,000 vehicles listed
Data quality
Information from 13,500 retail partnerships
Scanning
Daily analysis of around 900,000 vehicles across the market
Award winning
In-depth, award winning knowledge of our dealer partners
Working with you to understand how data will benefit your business
Frequently asked questions
How can I access this new tool? Dealers audience - Funded dealer
Funded dealers automatically get access to this innovative new data tool. Speak to your Account Manager and they will work with you to get it up and running.
I'm not a funded dealer, how to I access the tool? Dealers audience - Funded dealer
Speak to your Account Manager. As a non-funded dealer there are ways to benefit from finance dashboards, specific to your finance sales and tailored to your customers.
How much does it cost? Dealers audience - Funded dealer
It's completely free for funded dealers
What if I don't have an Auto Trader account? Dealers audience - Funded dealer
You can still benefit from an enhanced dealer funding dashboard using data from our partners APAK, helping you to better manage your stocking facility.
Do I/my team need training on how to use the tool? Dealers audience - Funded dealer
No training is required. Your Account Manager will facilitate the analysis and compile the key points to create your bespoke dashboard.
What data is available to me through this tool? Dealers audience - Funded dealer
The tool gives you deep knowledge into regional trends, stock inefficiencies and consumer behaviour.
How often does the data get updated? Dealers audience - Funded dealer
The data gets updated every week.
I'm not a data expert - will I be able to use the tool? Dealers audience - Funded dealer
You don’t need to be. Your Account Manager does the work for you. We’ll simplify the process, working alongside you to turn data into knowledge that’s relevant to your business goals.
Will this help my business grow? Dealers audience - Funded dealer
The bespoke and easy to understand dashboards simplify the vast amount of data available, and translate this into actions to help you meet your businesses goals. We’ll help you work smarter, by using data to complement your decision making, increase sales, maximise profits, and improve your return on investment.
I have my own data - why do I need more? Dealers audience - Funded dealer
The knowledge of our people, layered with rich market-leading intelligence from Auto Trader, Close Brothers Motor Finance and APAK, will unlock greater potential for your business. Decision-making based on this deep data will enhance your profits whilst reducing inefficiencies.
What happens if I want to switch it off? Dealers audience - Funded dealer
Contact your Account Manager if you no longer require access to this service.
What happens if I need support using the tool? Dealers audience - Funded dealer
Your Account Manager will assist with any queries and manage the dashboard for you. All you need to do is work with your Account Manager and they’ll uncover the information you need.
How does access to this tool affect GDPR compliance and data security? Dealers audience - Funded dealer
Everything is hosted by Close Brothers Motor Finance and therefore you are not responsible for any GDPR/compliance regulation relating to this data.
Grow your business up to 35% with stock funding
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